Tuesday
03Mar2009
What are the top digital marketing tools for 2009?
In the search for the 2009 crystal ball, Lee Odden of Top Rank Online Marketing reported results of a new survey, “What 3 digital marketing channels & tactics will you emphasize in 2009?” Here are the top ten tactics selected:
Blogging (34%)
Microblogging (Twitter) (29%)
Search engine optimization (28%)
Social network participation (Facebook, LinkedIn) (26%)
Email marketing (17%)
Social media monitoring & outreach (17%)
Pay per click (14%)
Blogger relations (12%)
Video marketing (10%)
Social media advertising (7%)
So, if you’re not blogging you’re sitting still. And the best way to find the value in Twitter is to tweat.
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Reader Comments (2)
Thank you for this post. I agree. The only way to get attention in a busy marketplace is to create relevant relationships. The only difficult thing is managing all of them!
I love Twitter! I have learned so much from the links available in people's posts that introduce you to all sorts of great sites. I highly recommend it to my clients.
Best wishes,
Kathy
Out of the entire list, I would narrow it down to blogging, video marketing, search engine optimization or SEO, and email marketing. I think these give you a good mix of traffic and content generation which is the key.